Everyone has their own definition of what is pop culture. GSEConnect believes that pop culture is a loose blend of the catchiest or memorable people, books, music, fashion and other daily behaviors that contributes to the identity of a society at a particular point in time. In essence, pop culture is a self-portrait created through popularity and purchasing power. In the 30’s and 40’s radio and print carried the day as driving the essence of pop culture. In the 50’s and 60’s, radio, film, television, and books carried the essence of American pop culture. In the 60’s and 70’s social consciousness carried by media and entertainment carried the day. Today the 2000’s celebrities, globalization, the internet via email social networks, blogs etc. are carrying the pop culture banner.

Popular culture is the patterns of human activity highlighted by the mass media and entertainment outlets that give such activities significance and importance thus driving awareness and popularity. That activity, person, behavior or thing that is most strongly represented by a large or highly exposed segment of society is usually perceived to be more popular.

Popular culture often contrasts with a more exclusive, even elitist high society group, that reflects the culture of the ruling class. The earliest use of “popular” in English during the fifteenth century in law and politics, meaning “low class”, “poor”, “vulgar”, and  reflective of the commoners. Several hundreds of years later it began to mean “widespread” and became looked upon more positively.

Pop culture finds its most common expressions in the mass media touted areas of fashion, music, sports and film. The world of pop culture has had a particular influence on art from the early 1960s on, through Pop Art. Today, most adults, their kids and grandchildren “participate” in pop culture directly or indirectly everyday.

As you can see, pop culture is an integral part of the media and entertainment industry. We participate in it; we are part of creating it. Pop culture spans all of our market niches, urban, anime/comic, fine art, toys and games, etc. Our niche pop culture networks are where our members intentionally participate in the creating and impacting of tomorrow’s pop culture. Post your content, comments and thoughts about your favorite celebrities, fashions, books/comics, music, films or artists.

GSEConnect has positioned itself in the mainstream of global media and entertainment with its pop culture social networks.

So pop on in and join us by having your say on what is tomorrows pop culture, why not create some pop culture and post it in one or more of the niche pop culture networks, you never know what will catch on and become famous and be part of pop culture.

Join one or more communities where you can contribute your works and your thoughts while keeping track of what’s going on in this trendsetting, very hot and ever changing pop culture niche.